Thursday, January 17, 2008

MAC! MAC! MAC!


Okay, so, if you don't have a Mac yet, just know - whether you want it or not, your next computer purchase will be a Mac. They're just gonna take over and resistance is futile. Plus it's fun over here on the dark side! Come and see!

Anyway, Steve Jobs just gave the Macworld 2008 Keynote Address (available for viewing and download on iTunes podcasts).

After reviewing the year 2007, and throughly and deservedly patting himself on the back (or humping his own leg) for all the bad-ass products Apple launched, homeboy unveiled 4 big new things.

1. The Apple Time Capsule - which automatically and wirelessly backs up your hard drives. A useful feature, especially with it's massive capacity, but requires the use of OSX Leopard, which is sold separately.
2. All the new software for the iPhone and iPod Touch (neither of which I own, but it all seemed cool.)
3. (And MY favorite) The major overhaul software update for a previously almost usleless piece of hardware, the Apple TV - a hard drive that plugs into your TV and remotely downloaded music, movies and photos. But as Steve said, no one cared about playing music and photos on TV - they wanted movies. So this new update gives us what I've been dreaming of for some time now - direct download of HD movies, TV shows and podcasts to your home theater system, even without the incorporation of a Mac computer. (You CAN sync it all with a Mac if you'd like, but it's not necessary.)
4. The new MacBook Air - the world's thinnest notebook computer. Pretty cool, but still out of my price range.

Anyway, I think the innovation of the Apple TV is going to change things a lot - you can now buy and rent movies in Standard or HD quality - all the major studios are invested, and the library continues to grow every day. The prices are decent, the rental agreement is fair and it's only going to keep getting better with each update.

So, to my friends with brand new Hi-Def, Widescreen TVs, look closely at the Apple TV hardware - now selling for $239. I think it may be one of the most fun toys you could get this year and I want to play with it, so you need to get it first.

Go Mac!

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